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BA 153 Small Business Management

Course Description:

This course is designed to acquaint the student with the knowledge of principles, procedures, and opportunities in small business management. It covers such topics as entrepreneurial opportunities, developing a business plan, marketing, operations, and financial management. It briefly covers the practical aspects of record keeping, planning, and control.
Transfer Credit: CSU

Text:

Title:              Essentials of Entrepreneurship and Small Business Management
Author:          Scarborough and Cornwall
Publisher:      Pearson Higher Education
ISBN:             9780134741086

The e-Book 180-day subscription costs $29.99,. To purchase the e-book subscription, go to www.mypearsonstore.com/stores/Cerritos/BusinessAdministration, and use the following information to access the MyPearsonStore page:

Username:  Cerritos
Password:   BusAdmin

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Last Update: 7/26/2019